VDC’s Unveils Unique New Research Program for The OEM Community

VDC announces the release of a unique research program targeted specifically to the needs of senior embedded engineering and program managers called The Embedded Advantage™. More information about the Embedded Advantage™ Research Program can be found here. The subscription service draws upon VDC’s two decades of experience covering the embedded computing market and helps managers compare the performance of their project teams against others within the embedded industry, learn more about best practices and emerging trends in embedded software development, and track new products and services from the leading embedded technology suppliers. According to Mitch Solomon, CEO of VDC Research “The Embedded Advantage™ leverages what we believe is the largest – and continuously expanding – database of information about embedded systems engineering in the world. Subscribers to the service will have access to an extremely robust set of tools to help them better design and manage their projects.”

For more information about The Embedded Advantage™, click here. To learn more about VDC Research Group, please visit our web site at http://www.vdcresearch.com/.

We are interested in your thoughts and suggestions for our new research program. Please feel free to post your comments.

Mentor Graphics to Acquire ESL Products from Agility, Agility to Close

Yesterday, Mentor Graphics announced that it would be acquiring the
high level synthesis technologies of Agility (previously from Celoxica). The acquisiton, along with its existing Catapult C solutions, further strengthens Mentor's current leadership position within the ESL sysnthesis space. Mentor plans to also acquire key employees related to the product line.

Earlier in the week, Agility had indicated in an EE Times article that it would shortly be confirming the sale and that, as the company was unable to renegotiate its line of credit or find new financing, it would soon be ceasing its operations. Its MATLAB to C translation products (previously from Catalytic) will be sold at auction on January 28th.

Now Available: Embedded Systems Market Statistics

Embedded Software 2008 Market Intelligence Service
Track 3: Embedded Systems Market Statistics

VDC Research Group is pleased to announce the release of seven reports on embedded systems market statistics, as part its 2008 Embedded Software Market Intelligence Service. The statistics are based on detailed Web survey responses from hundreds of embedded developers and VDC’s proprietary embedded systems market statistics model. This model is a tool for estimating and forecasting the global population of embedded engineers, the global number of project starts, and the Total Market for Embedded Software Engineering (TMESE). Each volume focuses on one of the following key vertical markets:

Volume 1: Automotive/Transportation
Volume 2: Consumer Electronics
Volume 3: Industrial Automation
Volume 4: Medical Devices
Volume 5: Military/Aerospace
Volume 6: Mobile Phones
Volume 7: Telecom/Datacom

Research Highlights

Through a combination of modeled estimates and end-user data analysis, each Embedded Systems Market Statistics volume includes but is not limited to the following information:

• Demographics (Geographic region, primary role, type of product developed, and application type)
• Key Industry Trends (General market and system engineering trends)
• Project Statistics (Number of project starts worldwide, average per company, project length, time-to-market, cost of development, percent of cost attributed to software development)
• Labor Statistics (Number of embedded systems engineers working for embedded systems manufacturers, distribution by engineer type, average number of engineers working on current development projects, average age and years developing embedded systems, annual salary)
• Solution Statistics (Total spend on commercial embedded software solutions and percentage by product type, average umber of units shipped by company for 2007 and distribution by operating system type, average number of lines of code developed in-house, number of commercial/third-party lines of code, type of operating system used in current project, type of processor used in current design, use of key programming languages, as well as annual tools budget for software/system engineers)
• Total Market for Embedded Software Engineering (Total spend on commercial products and embedded systems manufacturers labor)

Report Scope

These reports provide key embedded system engineering statistics for seven key vertical markets. These reports rely on information from VDC’s proprietary embedded systems market statistics model. This model is based on information gathered through VDC’s primary and secondary research and includes detailed analysis of our 2008 Embedded Systems Engineering survey.

To access the full PDF version of this brochure as well as other information on these reports, click here

VDC Research Webinar Event

VDC recently announced the launch of our Embedded Software Market Intelligence Program: 2009 Service Year. As part of that announcement, we mentioned our upcoming Webinar presentation that provides an update on the market, including an analysis and outlook for 2009.

We hope you can join us for one of the two planned sessions. You can see more details and register at:

VDC Webinar Events - What’s Next: Embedded Software Market Update, Trends and 2009 Outlook December 2nd, 11:00 AM (U.S. Eastern) December 5th, 2:00 PM (U.S. Eastern). Following the presentation, we’ll also have a Q&A session so we can respond to your specific areas of interest.

Our speakers include Stephen Balacco, Director of our Embedded Software and Tools Practice, and Chris Rezendes, EVP Research Operations, and the following questions will be discussed:

• How is the current global economic downturn impacting near-term prospects for suppliers of embedded software platforms, development tools, and services?
• What are the dynamics of the global market for embedded software/system engineering labor? How is this market evolving?
• How is the growing focus/reliance on software in embedded systems impacting the need for software/system lifecycle management tools and practices?
• What is the impact of open source solutions/communities on the embedded systems market?

We look forward to seeing you at one of these sessions.

Planning to Fail?

Current Project Management and System Architecture Specification Activities Causing Delays in Software Engineering and System Integration

A recently released study from VDC Research reveals that failures in system architecture design and specification may, in many cases, be the underlying causes of failures in software engineering and system integration.

VDC’s survey of embedded engineers (based on a mix of various project types including hardware, software, and system designs) suggests that system integration, along with firmware and application development/test, are typically key areas of delay among late projects. Meanwhile, project management/planning and system architecture design and specification are most commonly cited as significant contributors to project delay.
A closer investigation of this data reveals that among those projects experiencing delays in firmware design, 48% reported system architecture design and specification as a cause of project delay, and among those projects experiencing delays in application/middleware engineering, 47% reported system architecture design and specification as a cause of project delay. With software engineers, hardware engineers, and system architects on average reporting that they spend approximately a quarter to a third of their time on firmware engineering tasks, these findings suggest that failures in system architecture design and specification could be having significant impact on time-to-market.

VDC believes that the growing sophistication of software requirements is likely to play an increasingly greater role in driving the advancement of the system-level engineering management and architectural decision-making practices. “The realization that efficient design and test of advanced hardware and systems can no longer be accomplished without common approaches and greater development visibility across the system engineering process is impacting the vendor community,” says Matt Volckmann, Program Manager with VDC Research’s Embedded Software Practice. “VDC expects market participants to place increasing focus and effort on enabling effective software development/test throughout the system engineering process as a result of the expanding importance of software across all types of
embedded system engineering disciplines.”

VDC explores these and other critical issues within the embedded systems market within the recently released report, Volume 2: Virtual System Prototyping/Simulation Tools for Software Development and Verification, from Track 2 of VDC’s 2008 Embedded Software Market Intelligence Service. In addition to an analysis of the supplier market opportunity, this report also includes in-depth analysis of findings from VDC’s 2008 Embedded System Engineering Survey providing key statistics on engineering demographics, trends, and project characteristics.

To Access the PDF version of this press release, click here.

AVAILABLE NOW - VDC RELEASES EMBEDDED ENGINEERING SURVEY DATA FOR 2008

With the increasing complexity of embedded software and hardware designs, the 2008 end-user data books will provide insight into the behavior, opinions, and demographics of embedded engineers, the degree to which embedded system engineering tasks are converging, and key system engineering trends likely to impact embedded systems manufacturers and solution providers over the short and long term.

This end-user data is based on detailed Web survey responses collected in the February to April 2008 timeframe from almost eight hundred embedded systems engineers worldwide that will offer an understanding about the dynamics of the embedded market as they relate to current and future product development trends. This detailed end-user data provides access to VDC’s extensive knowledge of the embedded developer community and is intended to provide insight into specific embedded developer communities’ current development and future project trends based on the individual report topics.

VDC’s Embedded Software 2008 Market Intelligence Service includes Track 1: Operating Systems Used in Embedded Systems and Track 2: Software/System Modeling and Test Tools.
Both tracks include a volume and multiple modules of end-user data for the individual reports within the tracks that includes data for over 130 exhibits for:

· Linux Used in Embedded Systems
· Windows Used in Embedded Systems
· Embedded/Real-time and Mobile Application Operating Systems
· Multi-Core Components and Tools
· Virtual System Prototyping/Simulation Tools for Software Development & Verification
· Software and Systems Modeling Tools
· Static Analysis Tools

Subscribers to individual reports from either Track 1 or Track 2 receive end-user data specific to any report purchased at no additional cost. However, the end-user data is available for purchase separately for subscribers requiring the data only as well as unique data cuts of specific interest to solution providers.

Who should be interested?

Software (ESW, ESL, and EDA) and hardware (silicon and board) solution providers (whether currently engaged in the embedded market or not) should find this information of interest, as these reports provide valuable insight into the types of current and future requirements and methodologies that companies are using to engineer embedded systems. This information can be used to assist companies in differentiating their solutions, developing competitive strategies, engineering products that better meet current and future customer requirements, and/or supporting key marketing and sales claims.

Systems manufacturers and semiconductor suppliers will also find value in this data in developing an understanding of key system engineering trends that will impact their business in the short and long term, gaining a perspective on the embedded software and hardware market, and an understanding of the vendor options available to them.

For further about VDC’s Embedded Software 2008 Market Intelligence Service contact:

Cyril Bernard, Account Executive, 508.653.9000 ext. 142, cbernard@vdc-corp.com

Join the VDC mailing list to receive future updates at: http://www.vdc-corp.com/OptIn.asp

Cadence Withdraws Bid for Mentor

Today Cadence announced that is has withdrawn its proposal to acquire Mentor Graphics for $1.6 billion, citing a revised outlook given the present economic climate and Mentor's failure to engage in substantive discussions. At the same time, the company announced the authorization of a stock repurchase of $500 million subject to market conditions.

Mentor responded to the announcement, saying that Cadence's claims were inconsitent with Cadence's previous public statments and discussions with Mentor, that it believed Cadence was facing challenges in obtaining financing, and that the FTC's actions indicated that the proposed transaction would be protracted.

Cadence makes offer to acquire Mentor Graphics

Cadence has announced that they've offered $1.6 billion in cash to acquire EDA competitor Mentor Graphics. No word from Mentor yet as to whether they'd accept.

Embedded Systems Bulletin – April 2008

VDC attended last week’s 2008 Embedded Systems Conference in San Jose on April 15 and 16. This bulletin presents a summary of the event.

Embedded Systems Conference (ESC) – San Jose 2008

The 2008 Embedded Systems Conference in San Jose marked the event’s 20th anniversary for the conference! As always, we were interested in show attendance and how exhibitors felt about floor traffic and how it met their expectation for quality leads. At best we observed an uneven flow of traffic on the show floor where some booths were crowded and others less so. What’s more important than VDC’s observations are the comments we received from a number of exhibitor meetings at the show. As you might expect, these comments ranged from satisfied to – in some cases – disappointed. VDC also recognized that some exhibitors had scaled down the size of their booths – maybe a sign of uncertain economic times – or maybe a sign of changing attitudes in the types of conferences/shows they attend and invest in – horizontally focused like ESC or vertical/industry focused.

THE “EMBEDDY” GOES TO:

Best of Show

Express Logic‘s BenchX – Express Logic has been a supplier of commercial real-time operating systems and middleware for over eleven years. Prior to this year, the company did not offer its own integrated development environment, instead relying largely on strategic alliances with other vendors to provide these tools. Express Logic’s release of the BenchX IDE marks a big step in the company’s history and rounds out their product offering by prudently leveraging open source technology. With pricing per seat expected to be in the sub-$1,000 range, the offering provides developers a less expensive solution that is adequate for the requirements of many embedded projects. The company’s ability to offer an OS-agnostic, Eclipse-based IDE, in less than 10 months effort, is a testament to the growing maturity and acceptance of open source software. For more information, please visit: http://www.rtos.com/.

Software Solution Vendors Continue to Leverage Open Source Software

Express Logic’s announcement was a reflection of a larger theme at the show where companies continue to make announcements around leveraging open source technology. Throughout the embedded market, VDC continues to observe suppliers supplementing their core offerings with Eclipse and GNU-based toolsets and open source run-time software. This trend serves as evidence of the maturity of these solutions and is also a direct long-term challenge to suppliers of commercial-grade offerings.

WALKING THE FLOOR

In addition to releasing GNATbench 2.1.0, AdaCore has enhanced its partnership with Wind River Systems with the announcement that GNAT Pro High-Integrity Edition for DO-178B is now fully integrated with version 2.2 of the VxWorks 653 Platform. In addition, the company also tightened the integration of its GNATbench IDE with Wind River’s Workbench.

Aonix also attended the conference and announced version 5.1 of its PERC Ultra real-time virtual machine, which includes an improved interface with PERC Pico that allows developers to address the lowest levels of hardware without using any C code. The company also announced PERC Ultra’s support of Wind River Linux and its selection by ETAS to be used in a new line of diagnostic tools.

ARM featured several announcements at the show, including enhanced support for Express Logic’s ThreadX RTOS, the availability of ARM IP through Synplicity’s ReadyIP Program, and power management enhancements to its Cortex-M3 processor. ARM also announced the availability of a Parasoft Embedded plug-in for version 3.1 of its RealView Development Suite. This partnership comes only weeks after Parasoft Corporation, a test automation tool provider, officially announced the formation of the embedded systems-focused subsidiary.

Fluffy Spider Technologies (FST) participated in the “Disruption Zone” in conjunction with the release version 2.0 of its FancyPants Graphical User Interface platform. The platform’s CanvasServer allows multiple multimedia applications to run and be viewed simultaneously within a unified user interface.

Green Hills Software made several announcements at the conference, including support for AMCC PowerPC 460EX and 460GT processors and the release of its secure Device Management Solution that enables remote and in-field diagnostics, upgrades, debugging, and management of embedded software.

Static analysis tool provider GrammaTech announced at the conference that it has received a DARPA contract from the Department of Defense for the purpose of further developing its technology to examine many of the problems inherent in developing software for multi-processor systems.

ANSI C cross-compiler vendor HI-TECH Software was also in attendance promoting the Omniscient Code Generation (OCG) technology featured in its HI-TECH C PRO solution. The company reports that its OCG technology enables more intelligent code compilation by first examining all of the separate code modules for redundancies and convention inconsistencies.

IAR Systems announced that its development tools and debug probe will be included in future releases of Freescale’s MC1322x IEEE 802.15.4 Platform-in-Package (PiP) IC development kits. The company also announced that has added support for USB-enabled additions of Luminary Micro's ARM Cortex-M3-based Stellaris microcontroller family.

Static analysis tool vendor Klocwork launched the Klocwork Checker Exchange, which will enable developers to collaborate and enhance or develop their own checkers within an open community. The company has also ensured that future releases of its Insight analysis tool will remain compatible to all validated extensions developed within the Exchange community. Klocwork also announced a technology partnership with software production management solution provider Electric Cloud.

Leveraging their experience in the other safety-critical markets, LynuxWorks announced that it will be increasing its efforts to expand its business within the medical industry. The company also announced that its LynxOS-178 RTOS will support Applied Micro Circuits Corporation’s (AMCC) PowerPC 460EX and 460GT embedded processors.

Expanding its tool suite, LDRA launched TBvision, a tool that provides users with graphical representation of industry standards compliance, security vulnerabilities, and fault detection for the source code being tested.

In an effort to remove any confusion around its embedded offerings, Microsoft has reorganized and rebranded its Windows Embedded product family. Going forward, new editions of Windows XP Embedded will be titled Windows Embedded Standard, Windows Embedded CE will be titled Windows Embedded Compact, and restricted licenses of Windows Vista and Windows XP will be offered through the Windows Embedded Enterprise group. In addition, new products specific to certain device categories, including the next generation of Windows Embedded for Point of Service, will be offered through the Windows Embedded Ready division.

In order to extend its penetration into the noncommercial embedded developer community, Microsoft’s SPARK Your Imagination project will be offering versions of Windows Embedded CE and Visual Studio with select hardware to hobbyists and academia at lower price points in addition to now offering Board Support Package certification at no charge. The company also announced that it has taken additional steps in enabling internet connectivity for low-end embedded devices by included the TCP/IP stack within its .NET Micro Framework.

Embedded database vendor McObject has expanded its partnership with operating system vendor eCosCentric and is now including a royalty-free version of eXtremeDB with eCosCentric’s eCosPro software development kits. In addition, McObject recently announced eXtremeDB Kernel Mode that can map databases directly into the kernel space, allowing even faster related application performance.

Targeting systems developers incorporating sophisticated user interfaces, Mentor Graphics announced the release of a Nucleus OS-based platform solution that is optimized for Atmel AT91SAM9 ARM926EJ-S-based microcontrollers.

MIPS Technologies has launched Hot Spot Analyzer, an Eclipse plug-in that analyzes performance bottlenecks for programs on Linux-based systems on MIPS cores. Additionally, the company reports that this new profiling tool for its family of System Navigator EJTAG probes can run without causing any additional time overhead.

MontaVista Software made a number of new announcements at the show, including Linux support packages for the AMCC PowerPC 460EX and 460GT Processors, support for the Xilinx Virtex-5 FXT family of FPGAs, as well as a Mobilinux support package for the new Texas Instruments OMAP3430 Processor.

Open Kernel Labs announced the release of the OKL4 2.0 virtualization platform, which includes enhancements to the platform’s ability to create secure partitions through the company’s Secure HyperCell technology. The company also launched a community development program for OKL4 developers.

In addition to announcing support for Intel’s Atom processor, QNX revealed that its Neutrino RTOS was submitted for Common Criteria certification to the Evaluation Assurance Level 4+ (EAL4+). This evaluation for certification extends beyond the company’s basic kernel to also include its multi-core partitioning solutions.

Real-Time Innovations (RTI) was also in attendance and announced increased support for data distribution over unreliable networks through the release of RTI Data Distribution Service 4.3. The company expects that this release should serve to strengthen its positioning in many military/aerospace and other resource management application markets.

Telelogic announced version 7.2 of their Rhapsody model-driven development environment. Expanding the tool’s functionality, 7.2 features new “code respect” and model-driven testing features for C code. In addition, Telelogic announced an improved Eclipse plug-in for Rhapsody that will allow developers to view models and source code through a single integrated environment.

Virtualization solution vendor TenAsys Corporation announced the release of its new eVM virtual machine manager. Leveraging the hardware-assisted Virtualization Technology found on multi-core Intel processors (Intel VT), TenAsys reports that the eVM platform, scheduled for release in the fall of 2008, will allow Windows to run alongside the other partitioned embedded and real-time operating systems at 100% native performance.

Embedded Linux solution vendor TimeSys also attended the conference, announcing a free board support package for Atmel’s ARM9-based AT91CAP9 microcontroller as well as LinuxLink support for Xilinx’s Virtex-5 FXT FPGAs.

After announcing the release of the Eclipse-based VLX Developer v2.0 and the support for Windows environments for the VLX for Network Infrastructure product earlier in the month, VirtualLogix also unveiled its support for the Power Architecture within VLX for Network Infrastructure. (Post show news – On April 21 Motorola announced an equity investment in VirtualLogix.)

Responding to the expectation that an increasing number of embedded projects will be based on multi-core processor architecture, Virtutech recently announced that the Simics Accelerator included in Simics 4.0 speeds virtual system prototyping by allowing the simulation of several machines in parallel, across multiple host processor cores.

Wind River Systems has partnered with Sun Microsystems to deliver Workbench and Carrier Grade Linux for Sun’s UltraSPARC T2 chip multithreading processor. Wind River also announced that the nEUROn European Unmanned Combat Air Vehicle (UCAV) will be standardized on the company’s VxWorks 653 operating system.

The “Disruption Zone” was again a featured part of the show. Software and hardware companies showcased included: Element CXI, Fluffy Spider Technologies, NICTA Research, Open Kernel Labs, Samplify Systems, Sundance DSP, Taray, and TenAsys.

Other embedded systems software vendors in attendance at ESC included: Altium Limited, American Arium, Ashling Microsystems, BSQUARE, Carbon Design Systems, CriticalBlue, Datalight, eCosCentric, Encirq, eSOL, Freescale Semiconductor, General Software, Hitachi America, Hitex, Macraigor Systems, Micrium, National Instruments, Perforce Software, PHYTEC, Quadros Systems, RadiSys, Segger Microcontroller, Sparx Systems, Sun Microsystems, Synplicity, Target Compiler Technologies, The MathWorks, Trolltech, and many others.

Synopsys to Acquire Synplicity

On Thursday of last week Synplicity announced that it had signed an agreement to be acquired by Synopsys for $227 million.

Kevin Morris wrote an interesting article about the merger, and its impact on engineers.

Virtutech Announces Standards Inititive for Virtualized Software Development

Just a week after Imperas's announcement regarding its new OVP Iniative (see our previous post), leading virtual software prototyping/simulation vendor Virtutech announced its own initiative to "accelerate the creation of standards for the VSD [Virtual Software Development] industry."

The company citied its involvement with Power.org and new relationships in established standards bodies including Eclipse, OSCI, the Spirit Consortium, and GreenSocs. Virtutech hopes to accomplish four goals in pursuing the iniative, including the "establishment of virtual platforms and simulation as the standard software development process for electronic systems, definition of APIs (application programming interfaces) and ABIs (application binary interfaces) to support interoperability of models from multiple vendors, creation of libraries and methodologies to support reuse across system development tasks, [and] adoption and extension of existing standards and best practices."

Imperas Forms the OVP (Open Virtual Platform) Initiative

What Happened?

This week Imperas announced the release of its Open Virtual Platforms to “establish a common, open standard solution for developers to quickly and inexpensively simulate embedded software on system-on-chip (SoC) designs.”

Through the OVP Initiative, Imperas will provide what it claims to represent $4 million worth of its own R&D effort, including:

• OVPmodels - Open source model libraries of processors, components, peripherals, and templates which others are free to use, edit/update, and copy
• OVP APIs - APIs for developing models and verification infrastructure provided with no attached licensing costs
• OVPsim – A free reference simulator delivered as an executable solution (with limits on the source code availability and licensing terms)

Imperas has solicited the participation of the industry and has already gathered an impressive group of market leaders to join the initiative including IP suppliers such as MIPS, Tensilica, Denali, and notable ESL/EDA players like EVE, Forte, Carbon Design Systems, Calypto, CriticalBlue, and others. The company is still working out the details, but currently plans to manage the initiative and host the OVP community forum itself going forward.

Imperas believes that by opening up its virtual platform technology and simulation offering to the market at large, it may be possible to drive industry-standard practices around virtual platform development and help guide the market towards improved methods of software development/system simulation on complex hardware architectures. The company anticipates that by moving the market forward in this area, it can then build its business around software verification technologies, multi-core development, and other solutions complimentary to system simulation and virtual platforms. Expect more announcements from Imperas around their products at next month’s Multicore Expo.

VDC’s View

Imperas has certainly been coy about its overall product direction prior to this point, providing only small clues about its products and where it might play in terms of the overall ESL and multi-core software development space. This announcement provides a clearer sense of how the company will approach the market going forward.

There is no question that if the industry is able to agree on a set of common set of standards for building virtual platforms (what VDC has typically referred to as the virtual system prototyping/simulation market), market participants would be in a better position to collaborate with one other, leverage existing designs, and raise the overall level of productivity in creating virtual prototypes (something that is clearly needed for virtual platform methodologies to be successful in the long run). This is something that established virtual platform vendors such as Virtutech, VaST, Synopsys, CoWare, and ARM have been driving towards for some time now (though their vision of how this is to evolve is certainly different from Imperas’s particular approach in this case).

An open source model is an interesting concept here, and the early list of participants is encouraging, especially at the semiconductor IP level. Open source software has certainly changed the landscape in numerous software markets to date, and in VDC’s opinion a move toward this type of a model has the potential to alter the dynamics of the current market. The extent to which Imperas creates an environment that fits the real needs of the broader community and shares in the development and ownership of the technology is likely a key factor to its long term appeal and success. A critical next step will be to bring more parties to the table, including big EDA tools vendors, other semi IP suppliers, and the semiconductor suppliers themselves. VDC has noted a continued investment by IC suppliers in investing in product enablement through virtual platform technologies.

Imperas’s view that an established virtual platform market is the bridge to better multi-core software development and verification is likely in line with the views of many other market participants. In fact, if the company is able to propel greater industry standardization around virtual platform design and simulation, Imperas should expect increasing competition from bigger EDA companies at the software verification level.

While it is far too early to tell what impact this will have on the market, it will be certainly be interesting to gauge the reaction of other virtual platform tools providers and the rest of the market.

Richard Goering also wrote an interesting piece on this announcement earlier this week.

Manufacturers Shipped Over 4 Billion Embedded Systems/Devices in 2006

Recently published research by Venture Development Corporation (VDC) concludes that over 4 billion embedded systems/devices were shipped worldwide in 2006. According to VDC’s 2007 Embedded Systems Market Statistics report, significant growth in the number of embedded shipments is expected to continue over the coming years.

Furthermore, VDC estimates that embedded systems using no formal operating system (with no software on the device that is considered to be an operating system by the project team) or in-house developed operating systems as their primary operating system represented the majority of total embedded system shipments in 2006. Through 2009, VDC expects the number of embedded devices shipping with a commercial and/or open source operating system to grow at a faster rate than shipments of devices with an in-house/proprietary operating system or with no formal operating system.
The trend toward the use of formal third-party operating systems within today’s embedded systems projects is driving this transition. However, VDC believes that migrations in operating system selection will impact total embedded unit shipments less visibly in the shorter term, as the number of products shipping in any given year will always be heavily represented by designs from years past.

“Further complicating this analysis is the fact that embedded systems may contain one or more operating system environment and/or processor (either multiple processors or multi-cores on a single chip), offering additional opportunities for obtaining royalties on run-time environments,” says Matt Volckmann, Senior Analyst/Program Manager with VDC’s Embedded Software Practice. “The growing complexity per embedded system/device (in terms of hardware and software requirements) will therefore also impact the opportunity per unit shipped going forward for embedded system solution providers.”

In addition to providing key data on the annual shipments of embedded systems/devices, VDC’s 2007 Embedded Systems Market Statistics report also specifically addresses many other important developments and trends within the embedded systems market, and offers core statistics on the number of embedded developers and embedded development project starts. The report also includes convenient one-page summaries of end-user survey data by vertical, region, and primary processor architecture as a valuable reference source for companies interested in better understanding the embedded landscape by particular communities of interest.

Embedded Systems Bulletin – September 2007

VDC attended the 2007 Embedded Systems Conference in Boston last week. This bulletin presents a summary of the event.

Embedded Systems Conference – Boston 2007

The ESC Boston event certainly seemed to draw a crowd of interested engineers, as exhibitors we spoke with generally expressed a level of satisfaction with show-floor booth traffic; however, some expressed dissatisfaction with the later opening of exhibit floor hours on Wednesday at 2PM rather than earlier in the day. This year’s TechMash 2007 combined the Embedded Systems Conference, Software Development Best Practices, and RFID World, in an effort to expand the level of attendee participation and collaboration amongst these technology areas. CMP officials confirmed preliminary figures suggested an increase in attendance of about 14% from last year’s ESC show.

THE “EMBEDDIES” GO TO:

Best of Show

National Instruments – LabVIEW 8.5 – Officially announced in August 2007 at the NI Week event, NI’s new version of its LabVIEW product offering provides a number of new additions and further extends the company expanding capabilities in the embedded systems development space. LabVIEW 8.5 includes graphical user interfaces for parallel dataflow modeling, a statechart design module, as well as a number of other advancements. VDC believes that the company’s flexible set of system development solutions, which also include LabVIEW Real-Time and a new trace toolkit, will continue to draw interest from embedded development teams looking to rapidly build, optimize, and debug designs based on increasingly complex multi-core hardware environments. For more information, visit www.ni.com.

Best Giveaway

GrammaTech offered exhibit attendees the opportunity to do some manual bug fixing without the help of an automated solution. At their booth, the company displayed a board of source code and any engineers able to identify a bug in the code won a free t-shirt. VDC gives points to the company for developing a product-related challenge that also doubled as a fun giveaway.

WALKING THE FLOOR

Continuing to expand their toolset to address the application layer, Mentor Graphics announced a new Multimedia Feature Pack for their Application-Ready Platform, which includes the Inflexion and the Platform UI graphical user interface product for the Nucleus operating system. The Multimedia Feature Pack implements the new OpenMAX industry standard API, which has wide industry support on a range of silicon platforms and operating systems.

Microsoft featured a subset of new technologies that will be included in the next release of the Windows Embedded CE product (6.0 R2) as well as showcased Windows Embedded Partners in the booth including PHYTEC, Adeno, ICOP Technology, Avnet, and Cogent Computer Systems. In addition, Microsoft Windows Embedded General Manager, Kevin Dallas, delivered a keynote address at the conference outlining Microsoft’s Windows Embedded vision for powering smart, connected, service-oriented devices.

LynuxWorks featured announcements that continue stress the company theme of open standards as key to the selection of LynxOS by Raytheon Integrated Defense Systems for the Ship Self-Defense System (SSDS) across a number of U.S. Navy ships and a working relationship with TTTech Computertechnik AG in offering a combination of products including LynxOS and TTTech’s TTP (Time Triggered Protocol) for flight safety-critical avionics systems.

Green Hills Software made several announcements at the show, including: velOSity support for Renesas SH726x and Super H RISC microcontrollers, INTEGRITY PC support for Intel’s vPro processor technology, enhancements to the company’s Platform for Secure Wireless Devices, and a yet-to-be-named RTOS that is ThreadX compatible. As usual, the Green Hills booth continued to draw substantial crowds throughout the event.

Quadros Systems continues to build on the RTXC foundation with the announcement and availability of their graphical productivity design tool, VisualRTXC, for embedded applications based on the RTXC Quadros RTOS.

QNX Software Systems participated in the disruption zone and affirmed their recent announcement regarding the company’s decision to publish the Neutrino Source Code as part of an open development process. They also announced at the conference that source code for its symmetric multiprocessing (SMP) capabilities was also made available as part of the QNX Neutrino source code repository.

RadiSys featured two demonstrations in the Intel booth as Intel Innovation contest finalists with their integrated Intel Core Duo solutions and RadiSys COM Express (Procelerant CE945GN) and mini-ITX (Endura TP945GM) products in a Robotics and Medical applications. Both demonstrations featured RadiSys’s OS-9 RTOS and Linux running in separate partitions on top of VirtuaLogix’s VLX platform. In addition the company featured their Eclipse-based Microware OS-9 Multi-Core Development kit.

Express Logic announced the availability of its first host-based development tool TraceX with immediate support for use on Windows-based hosts and all target architectures supported by TreadX. The company also announced ThreadX and NetX support for Luminary Micro’s new Stellaris LM3S1000 and LM3S8000 series ARM Cortex M3-based microcontrollers with support for ARM/Keil’s RealView IDE from ARM as well as ThreadX support for Renesas SH-2A microcontrollers.

AdaCore featured several announcements at the conference, including: the GNAT stack, a static analysis tool for safety-critical applications; the GNAT Pro High-Integrity Edition for Servers; and the deployment of a mission-critical system for the U.S. Air Force T25 Simulator for the Electronic Combat Training (SECT) system using the GNAT Pro development environment.

Aonix announced a joint seminar series on “Trends in Critical Systems” that will run from October 16 through December 6 at various locations within the U.S. and include presentations from Wind River Systems, Objective Interface Systems, and Verocel in addition to Aonix. The company also announced PERC support for Freescale’s i.MX31 processor and MontaVista Mobilinux and ObjectAda RAVEN support for Wind River Systems VxWorks 653 environment for PowerPC.

Electing to take a “business-as-usual” approach ahead of the anticipated acquisition by IBM later this year, Telelogic continued to strongly promote its products at the show. The company highlighted its flexible Architecture Design and Integration Framework within the Rhapsody product line that allows for the integration of multiple design and application lifecycle packages including DOORS, Simulink, Statemate, SDL Suite, and other custom tools.

After releasing Enterprise Architect 7.0 in August of this year, Sparx Systems announced a number of enhancements with Build 817 of EA 7.0 that includes improvements in model load time, in the auditing SQL construction, and in the behavior of their reverse engineering option.

ARM featured recent announcements including the ARM Cortex-M1 Development Kit for the Altera Cyclone III FPGAs and the company’s investment in Embest Info & Tech as ARM’s first joint venture in China.

IAR Systems announced added support within IAR Embedded Workbench for Luminary Micro’s Stellaris microcontroller family based on the ARM Cortex-M3. The company also released an evaluation environment kit for the STM32 family of 32-bit MCUs.

Test automation technologies certainly continued to be a hot topic at the show. Static code analysis supplier GrammaTech announced the release of CodeSonar Enterprise. In addition to improved accuracy, faster execution, and support for additional embedded compilers, the new product allows distributed development teams to track and manage defects through a Web-based interface.

Also within the static analysis domain, a technical session hosted by Coverity drew substantial attention from engineers and industry participants alike. Meanwhile, Parasoft announced extended support for its C/C++ solution including the new static analysis capability in Parasoft C++test that offers developers the capability to identify runtime errors with running the application. LDRA and The MathWorks (formerly PolySpace) were also visible promoting the value of their popular test suites.

On the ESL front, both Virtutech and Carbon Design Systems were in attendance in an effort to reach out to the software engineering community. VDC has continued to see players in the virtual system prototyping space more directly target software and systems engineering teams in an effort to get to the key beneficiaries of their technologies.

In addition to showing off the newest version of LabVIEW just released last month (see above), National Instruments released a new RF vector signal generator product and celebrated the 10th anniversary of the PXI Alliance, of which NI is a sponsor member.

Advanced graphics/simulation hardware suppler and maker of iData HMI software, Quantum 3D, announced two new PCI Cards within the Sentiris 4110 series for advanced video capture and display. In speaking with VDC, the company also described some of the interesting partitioned HMI designs they had worked on based on collaboration with SYSGO AG’s partitioned Pike OS product.

AMD made a number of new announcements at the event, including the release of three Athlon 64 processors for low power embedded systems and the release of a triple-core product for the desktop market. The company also revealed a partnership with Freescale semiconductor to license its graphics technology, citing growing demand in the wireless market.

Datalight featured recent announcements regarding the company’s approved patent for their file system technology, Datalight Reliance, as well as the improved performance on Windows CE 6.0 when Datalight Reliance and FlashFX Pro are implemented together.

On the embedded database front, the Embedded Business Group (EBG) of Hitachi America was also in attendance, promoting new enhancements to their Entier Embedded RDBMS database solution. The release of Entier 2.2 includes improvements around multitasking, database content updating, and complex word searching.

McObject featured recent announcements for eXtremeDB support for the Open Database Connectivity (ODBC) application programming interface (API) and tested compatibility with MontaVista Software’s Linux Carrier Grade Edition 4.0.

Professional services provider Embedded Systems Design was showcasing some of their custom-built advanced embedded computing systems. As examples of their core competence in the embedded space, the company has assembled embedded systems based on Xilinx FPGAs for advanced networking and communication.

Within the collocated SD Best Practices show floor were a number of lifecycle management focused companies, including AccuRev, Change Vision, IBM, Telelogic, Seapine Software, and many others. VDC stopped by the TechExcel booth to check out the latest versions of their various ALM-oriented solutions that have been adopted by many leading embedded systems companies.

The “Disruption Zone” was again a featured part of the show. Software and hardware companies showcased included: Amphenol TCS, Handshake Solutions, Lattix, National Instruments, Nilar, and QNX Software.

Other vendors in attendance at ESC included American Arium, Atmel, Black Duck Software, CMX Systems, CodeSourcery, Intel, KLOCwork, Lantronix, MKS, NXP, Perforce, Lauterbach, Texas Instruments, Trolltech, IBM, Seapine Software, STMicro and many others.

ABOUT VDC

The Embedded Systems Industry Bulletin is published as part of VDC’s Embedded Software Strategic Market Intelligence Program. VDC has been providing embedded systems market intelligence for over 20 years. Published by Venture Development Corporation, Copyright 2007, all rights reserved.


Editors:

Steve Balacco
Matt Volckmann
Chris Rommel

Venture Development Corporation
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VDC Launches a New Proposal - “The Embedded Software Developer: Project Requirements, Preferences, and Trends

Venture Development Corporation (VDC) has recently released a new proposal titled “The Embedded Software Developer: Project Requirements, Preferences, and Trends.” These statistics-driven data books are based on detailed Web survey responses from almost 800 embedded developers worldwide. This survey provides insight into specific embedded developer communities’ that will offer readers the most detail understanding about the dynamics of the embedded market available in any syndicated market intelligence program available.

We expect our research will address questions you might have, including:

• Where can I get a more detailed understanding of the differences between development teams based on their current development project target OS type (i.e. commercial, open source, in-house developed, no formal)? How can I target development teams to capture new business opportunities?
• Should I expand to new geographical regions or vertical markets? What are the software requirements, team size, and related spending plans by region? By vertical market?
• What do development teams that use specific types of software development tools (i.e., IDEs, software modeling, requirements management, source/change management, etc.) look like? What type of business relationship might I look to establish within the greater ecosystem?
• What types of architectures/processors are being used in current development projects? How well do my products and strategies line up with current and future project processor types? Where should I look to expand my support?

In an effort to offer greater flexibility and choice, VDC has packaged these reports in a way that leverages our extensive knowledge of the embedded developer community. The data books are defined, organized and packaged by specific developer communities of interest and market segments. Attached please find the proposal which details packaging, content and pricing.

Please feel free to contact either Matt Volckmann (508.653.9000 x143) or Stephen Balacco (508.653.9000 x124) to address any questions or interests you might have regarding the “The Embedded Software Developer: Project Requirements, Preferences, and Trends” proposal.

VDC’s Electronic Systems Level Tools Report Repackaged to Offer Flexibility and Choice

Venture Development Corporation (VDC) published a ground-breaking market research report in June 2007 on the Electronic System Level (ESL) Tools market. This research offers comprehensive coverage of the total ESL market and is available for purchase at $6,950.

In an effort to offer greater flexibility and choice for our clients, VDC has repackaged the report into individual segments (priced between $1,500 and $2,000) that can be separately ordered to better address specific interests and budget constraints. Attached please find a breakdown on the specifics of the individual segment repackaging and pricing.

Our primary research included input and analysis with leading market participants across the ESL, EDA, and embedded software markets in developing scope, definitions, segmentation, and study infrastructure.

VDC’s ESL market segment reports will address many of the questions you might have surrounding the ESL opportunity that include but are not limited to:

• How is the ESL market defined? Segmented?
• Who are the participants in the market?
• What does the competitive landscape look like?
• What types of technologies and system engineering methodologies are being used currently and expected to be adopted in the future?
• How might my company develop competitive strategies, differentiate solutions, and engineer products that better address the current and future requirements?
• What are the emerging markets and new opportunities for ESL tools?

Please feel free to contact either Matt Volckmann (508.653.9000 x143) or Stephen Balacco (508.653.9000 x124) to address any questions or interests you might have regarding this report and how individual modules might better address your unique requirements.

The Electronic System Level (ESL) Tools Market: Virtual System Prototyping/Simulation Tools Predicted to Grow Fastest

Recently published research by Venture Development Corporation found that virtual system prototyping/simulation tools were the fastest growing segment of the ESL tools market.
With the complexity of both hardware and software growing significantly, the challenge of designing and testing software earlier in the design process is becoming an increasingly significant factor, especially in cases where the hardware environment may be extremely complex and/or not yet available. In addition to the continued use of physical prototyping, VDC expects an increased use of virtual prototyping methods as a strategy for developing software more efficiently and validating software/hardware interaction earlier in the design process.

VDC defines virtual system prototyping/simulation tools as ESL tools that enable the creation, assembly, and simulation of hardware/system designs modeled at a high level of abstraction and offer simulation speeds fast enough to enable efficient software development. “In our view, these tools differ from instruction set simulators in the degree of speed, cycle accuracy, and system simulation coverage that they can provide,” says Matt Volckmann, Senior Analyst with VDC’s Embedded Software Practice. “Within the ESL market, these tools stand out as the segment most directly addressing issues related to complex hardware/software interaction, while also addressing the issue of the larger ‘system’ outside of an IC or SoC.”

In addition to allowing for earlier software development and fast execution of complex hardware architectures, virtual system prototyping/simulation tools also offer a number of other potential benefits to their users. According to Volckmann, “Virtual system prototyping/simulation tools offer portability and replicability benefits, that enable distributed teams to have access to identical versions of common virtual prototypes. These tools also promise greater visibility into complex systems, allowing developers to use advanced debugging methods and more comprehensively observe system function without the need for sophisticated probing techniques applied to physical hardware.”

While VDC predicts market growth over the next several years, this market is also not without its limitations. VDC believes that the time and resources required to build usable virtual prototypes of hardware as well as remaining questions about which engineering teams (either internally, within the supply chain, or a combination of both) should take ownership of designing and managing virtual hardware models remain key questions within the market.

For access to the full article, click here.

VDC Releases White Paper on ESL Market

VDC recently released a whitepaper on the ESL tools market. Click here to view the report.

VDC Releases ESL Tools Report

VDC has just released its first report on the topic of Electronic System Level (ESL) tools.

Information about the report is available here.

VDC Attends 2007 ESC in San Jose

VDC recently attended the 2007 Embedded Systems Conference in San Jose. This bulletin presents a summary of the event.